Astronauts and a crowd as cool as the moon...
The launch of Native Shoes new Apollo Sneaker held a couple of days ago was "out of this" world. One of the best I've been to despite actually being quite simple in execution. It was more what you could do with what you have and the power of imagination....
I used to see Native as more of a functional shoe rather than something the sneakerhead community would clamor for but the Apollo changed my perception entirely, 100%.
And I was not the only one. The Sneakpeek boutique in Shangrila mall's East Wing was filled to the brim with "Manila's coolest people" during the VIP launch.
I haven't seen such a huge congregation of creative people together in one place. I felt a bit intimidated and wished to god that I packed my Roshes or Superstars to change into before heading to the event so I would "blend in more".
I came straight from a Pond's event so I was decked in my all-white girly outfit. I felt like a sore thumb sticking out amongst a crowd of cool kids and their even cooler kicks. :P
Anyway, what's done is done. Back to the event...
The new Apollo shoe also boasts of the Anti-Anti Gravity feature where grounding rubber is inserted to provide traction where it is needed most.
This means anti-shock and an added spring to your step just like astronauts on the moon...
The execution of this presentation was pretty simple, it only required a play of lights, men dressed as astronauts walking in slow motion, and a fog machine but the impact resonated throughout the crowd and made us realize that we were in the midst of a groundbreaking shoe.
The Apollo Moc isn't just good-looking it's also packed with features that make it the perfect shoe for Manileños lifestyle:
- upper features perforated details to allow maximum airflow
- in a sleek, waterproof micro-fiber blend
- extremely lightweight and comfortable
Only weighs as much as 23 1/2 regular sized marshmallows!
And it comes in several eye-catching colors:
But of course, my favorite will always be black.☺
Check out the Apollo Moc at SneakPeak and all Native Shoes Kiosks and Stores nationwide.