The Travel Club + Hedgren's Autumn Winter 2012 Collection
Hedgren is known for it's functional design which features elegant minimalism. They are perfect for urban proffesionals, city trippers and women of the world. Hedgren makes bags using materials that will stand the test of time.
For their Autumn/Winter 2012 collection, Hedgren continues with their aesthetic of playing around the iconic in terms of the collections design, colors and function.
The Inner City collection features bags with a handwritten scrawl design which remind me of the log books early travellers used to carry around with them. Very moleskine/magellan/message in a bottle-ish which for me translates to love. The script print has a way of romanticizing travel don't you think?
Hedgren bags start from around P2800 for the small sling bags.
|Hedgren's Inner City backpack features a special iPad compartment!|
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*store photos from Ana