bebe philippines open shangrila branch

Bebe is all about attitude, not age and I could not agree more. Modern society focuses too much on youth and the end result often lacks in character. What we get is a packaged product lacking in diversity and distinctiveness. Something that looks straight out of an assembly line.

Strong, confident women have this certain appeal that makes them undeniably sexy, eye-catching and memorable. These women are the reason Bebe exists.

Bebe creates apparel for the brave women of this world who are not afraid to stand out. Women who love their body and know how to use it to their advantage by picking the right clothes that flatter in all the right places.

And this was very evident in the fashion show held at the Shangrila Plaza Mall to celebrate the opening of the very first Bebe Boutique in the Philippines.
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bebe philippines fashion show shangrila mall
Models strutted down the catwalk clad in gorgeous pieces from Bebe's 2013 pre-fall collection called "California Sentiment" which is inspired by 1970's Americana. The clothes were made up of captivating colors and bold prints with a "road-trip" route 66 vibe - the iconic route that spans across the US from LA to Chicago.

There were lots of bodycon dresses, buttery leather jackets, flowy maxi dresses, embellished denim, peplum tops and metallic pieces that truly embody the glamour which Bebe is best known for.

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And now, a tour of the store and some of my favorite pieces from the collection:

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Unlike regular high street brands, Bebe's clothes have more of a designer feel with its attention to detail and use of luxury fabrics and materials. You immediately feel the difference once you try it on. Give it a shot, have fun, embrace your inner vixen and visit Bebe's flagship store at the ground floor of Shangrila Plaza.

For some added inspiration, I'll end this post with this fun campaign slogan/photo:

"Good girls go to heaven, bad girls go everywhere"
don't you just love it??? :)

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